Emerald Business Systems Blog


The Scoop on Credit Card-Branded Gift Cards

Posted in General Business by ebs4pos on August 16, 2009

I’ve been wondering about the pros and cons with credit card-branded gift cards — like those offered from Visa and MasterCard — and what’s the catch with them. I’ve received a few as gifts, had a couple sent to me as part of rebates on items I’ve purchased, and even seen my local grocery store offer $5 free with the purchase of one. They’re convenient compared to other gift cards since you can use them anywhere, but my thinking was they had fees associated with them (I’ve never purchased one myself.) So I contacted VISA and was allowed to do this interview with their spokesperson, Lisa McFarland, by email. Here’s the result.

via Free Money Finance: The Scoop on Credit Card-Branded Gift Cards.

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