Emerald Business Systems Blog

Effiective Customer Experience Optimization Strategy

Posted in General Business,Retail by ebs4pos on September 24, 2009

The top priority for small businesses over the next six months is maintaining current sources of revenue, i.e., keeping their customers, according to American Express Open. Actually, customer retention is a challenge that retailers have been facing for years. Moreover, every customer is so different that it is hard for a retailer with limited resources to create a unique experience for every customer. This is why many retailers still rely heavily on pricing competition, even though they know the importance of optimizing the customer’s experience.

via Effiective Customer Experience Optimization Strategy.


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