Emerald Business Systems Blog


iPhone Apps Created for Small Business

Posted in General Business,Online Business,Restaurant,Retail by ebs4pos on December 12, 2009

Barbara Heinrich says she isn’t computer-savvy, but last month the owner of Local Motion, a clothing boutique in Minneapolis, went online and built her own mobile-phone application.

It was worth a try, she figured, considering how cheap and easy it was to do and how addicted to iPhone apps young people like her daughter were. It also dovetailed with other online marketing efforts —her Web site and e-mail blasts—aimed at bringing regular customers, collected over 25 years, back to the shop. So she built a free app to display her hours, location and pictures of new arrivals using BuildAnApp, a Web site from Mobile On Services Inc., of Minneapolis, and submitted it to Apple for inclusion in its App Store.

“I kind of jumped in and did it, and now I just need to figure everything out. But I think it will be great,” she said. “I think that everybody’s going to be doing it.”

via Apps Created for Small Business – WSJ.com.

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